Yves & Odile x SIRDAM – A golden ode to the city that shaped us.
Amsterdam is 750 years old. A moment of significance — not only for the city but also for the people who wear it. To celebrate, Yves & Odile together with SIRDAM Vodka designed a special bracelet: a golden silhouette of the iconic Amsterdam canal house — a symbol of pride, character, and connection.
The Launch — An evening above the city
On Friday evening, customers, brand friends, and creatives gathered on the rooftop terrace of the W Hotel Amsterdam, at MR PORTER, for an intimate launch. The city lay at our feet, the sun slowly slipped behind the canals, and inside the space filled with conversations, music, and atmosphere.
📸 While a DJ set the right tone, the bartenders poured three signature cocktails:
- Moscow Mule
- Espresso Martini
- Pornstar Martini — all made with SIRDAM Vodka, the soul of the evening.
The bracelet was presented in a black leather display box, subtly lit — a modern altar for a piece of Amsterdam. Guests could admire, try on, photograph, and pre-order the bracelets up close.
The photos speak for themselves: an evening of simplicity and class, without fuss. No speeches, just energy. No marketing, but experience.
The Bracelet — Amsterdam on your wrist
The design is based on the SIRDAM logo: an abstract canal house with the three Amsterdam crosses incorporated into the facade. A strong silhouette, cast in solid 14 karat gold.
Available in:
- Yellow gold
- Rose gold
- White gold
With a black cord and minimal details — so the gold speaks.
For those who feel they belong
This bracelet is for people who feel connected to the city. Whether you were born there, live there, work there, love it, or simply appreciate its boldness and beauty — this jewelry is your symbol of that bond.
🖤 75 pieces available, exclusively through our own webshop. Pre-orders are now open!
